← Benchmarks·ACTIVATION·DIRECTIONAL

Feature adoption rate

Name: B2B and B2C SaaS Growth Benchmarks
Creator: AJ Magnuson
License: https://creativecommons.org/licenses/by/4.0/

Whether what you build actually gets used.

Benchmark

As of 2024

ALL

Avg core-feature ~24.5% (Userpilot). NOTE: Pendo's 6.4% is a Pareto/portfolio metric, NOT per-feature - don't conflate.

Userpilot

Sourcing: Directional.

Omega Point BenchmarksActivation