Time-to-value (TTV / TTFV)
The lever that moves activation.
- Formula
- Elapsed time from signup to first realized value
- Unit
- min/hrs/days
- Models
- SaaS, Usage-based, Subscription
Benchmark
Directional
| All | No credible numeric band ('minutes not days'). Do not invent a TTV number. |
Omega Point BenchmarksActivation