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Revenue mix (interchange/lending/sub)

Name: B2B and B2C SaaS Growth Benchmarks
Creator: AJ Magnuson
License: https://creativecommons.org/licenses/by/4.0/

Diagnoses durability (interchange-only = fragile).

Benchmark

As of 2023

B2C

3 paths: subscription (Revolut), lending-led (Nubank), interchange-led (Chime).

Sacra; BCG

Sourcing: Directional (comps).

Omega Point BenchmarksRevenue