RPI (revenue per install)
Honest, observed monetization per acquired user.
- Formula
- Total revenue / installs (at day N)
- Unit
- $
- Models
- Subscription, Gaming
Benchmark
As of 2026
| B2C | Hard paywall D60 RPI ~$3.09 vs freemium ~$0.38 (8x). | RevenueCat 2026 |
Omega Point BenchmarksRevenue