Sales cycle length
Drives cash conversion, rep capacity, forecast horizon.
- Formula
- Avg days from opp-created (or first meeting) to closed-won
- Unit
- days
- Models
- SaaS
Benchmark
As of 2024-25
| B2B | KBCM median ~6mo. ICONIQ by tier: <$10k ACV ~6wk -> $100k+ ~24wk. | KBCM 2024; ICONIQ 2025 |
Omega Point BenchmarksAcquisition